Feb 4, 2021
Success is relative, and even for people who’ve “made it” by society’s standards, feeling fulfilled isn’t a guarantee. That was the case for Joey Yak.
It was just a few years ago that Joey, now known professionally as the Studio CEO, was living what he calls a “crazy rockstar life” as an independent artist in Hollywood, traveling across the country in tour buses with his face plastered on the outside. People thought he was living the American dream, but in reality, Joey says it felt like he was stuck inside “the worst nightmare.”
“Everything that I didn’t want to become, I felt on the inside that I was that person — away from my kid, flying first class on a guilt trip,” he says. “I would wake up and pop Adderall, and in order for me to go to sleep, I had to drink alcohol.”
Ultimately, Joey was pushed by something he now recognizes as God to get sober, get home to St. Louis and come up with a new plan for his life. That plan would see him build a six-figure business creating custom theme songs for entrepreneurs, using his musical prowess to help others get their dreams off the ground. But Joey didn’t get here overnight.
On this episode of the Working For a Dream Podcast, Patrick and Joey talk about changing your life’s direction, the power of music for branding and how to create consistent content that’ll get your business attention.
What You’ll Learn:
Favorite Quote:
“Everyone wants to know the end result before they take the action. I go into it saying I’m going to prepare myself for an opportunity that may never happen and create that opportunity. Opportunities don’t just come to you.”
— Joey Yak
How to Get Involved:
Connect with Joey:
Connect with Patrick: